徐鼎/ XU Ding

副教授，硕士生导师/Associate Professor, Master Supervisor

电邮/E-mail: xuding3@mail.sysu.edu.cn

工作经历

2025.07 至今，副教授，中山大学旅游学院

2022.07 至 25.07，博士后，中山大学旅游学院

教育背景

2019.02至22.06，哲学博士（Cum Laude优秀毕业生），詹姆斯库克大学商、法与管理学院

2014.09至18.07，旅游管理学士，北京林业大学园林学院

研究方向

数字技术与文旅消费/Digital Technology Deployment in Tourism

旅游与终身学习/ Lifelong Learning through Travel

科研项目

主持国家自然科学基金青年项目《沉浸式体验测量工具、生成机制与游客响应研究》，24.01-26.12，编号72302239

参与国家自然科学基金面上项目《旅游发展背景下资源保护对保护地农户生计的影响及其作用机理》，编号42071181

参与国家社会科学基金重点项目《文化遗产和旅游融合发展的文化自信生成机制与治理现代化研究》，编号20AZD067

学术兼职

任中国仿真学会第二届算力系统仿真专业委员会委员，以及Journal of Travel Research编委会成员，长期担任Annals of Tourism Research、Tourism Management、Journal of Travel Research、International Journal of Contemporary HospitalityManagement、International Journal of Hospitality Management、Journal of Sustainable Tourism等期刊审稿人

期刊文章（*为通讯作者）

[21] 王楚涵, 张朝枝*, 杨羽菲, & 徐鼎. (2025). 旅游要快，还是要慢?——基于AI行程分析的不同旅游节奏游客情感差异比较研究. 华中师范大学学报(自然科学版), 59(03), 437-446. https://doi.org/10.19603/j.cnki.1000-1190.2025.03.015

[20] Luo, X., Xu, D.*, Li, Y., &Wan, L. (2025). Advancing information search through GenAI: the roles of search type, travel motive and GenAI customization level. International Journal of Contemporary Hospitality Management, 37(5), 1725-1743. https://doi.org/10.1108/IJCHM-06-2024-0941

[19] Xu, D., Wu, X., Chen, T., & Pu, W. (2025). Unpacking tourism blind boxes: consumer experiences and purchase drivers? Current Issues in Tourism, ahead-of-print, 1-17. https://doi.org/10.1080/13683500.2025.2455444

[18] 张朝枝*, 王楚涵, & 徐鼎. (2024). 文旅融合评测：文化氛围的视角与方法. 学术研究, 2024(9), 96-103. 

[17] Li, G., Zhang, C., Xu, D.*, & Wang, L. (2024). How Emotions Catalyse Learning through Study Tours: Evidence from Panda Ambassador. Journal of Hospitality and Tourism Management, 60, 322-333. https://doi.org/10.1016/j.jhtm.2024.08.006

[16] Zeng, X., Zhang, C., & Xu, D.* (2024). Developing and Validating a Scale to Measure Cultural Atmosphere in Historic Districts. Asia Pacific Journal Tourism Research, 29(9), 1152-1169. https://doi.org/10.1080/10941665.2024.2380044

[15] Xu, D., Pan, H., Li, G., & Zhang, C.* (2024). Bird Photos as Trophies: Status Signalling, Reinforcement, and Competition. Journal of Outdoor Recreation and Tourism, 47, 1-10. https://doi.org/10.1016/j.jort.2024.100790

[14]Xu, D., Zhang, W., Zhang, C.*, Mao, R., & Wang, C. (2024). Digitally Enriched Exhibitions in the Eyes of Museum Professionals: A Social-Representation Approach. Tourism Management, 105, 1-14. https://doi.org/10.1016/j.tourman.2024104970

[13]Xu, D., Murphy, L.*, & Chen, T. (2024). Falling for Tourist Scams: An Examination of Scam Compliance Factors. Journal of Travel Research, 63(8), 1953-1970. https://doi.org/10.1177/00472875231206542

[12]Xu, D., Li, G., Zhang, C.*, & Yang, Y. (2024). Born in a Tour Guide’s Family: How can Tourism Employment Fuel Intergenerational Social Mobility?. Current Issues in Tourism,27(22), 3697-3714. https://doi.org/10.1080/13683500.2023.2271630

[11] 张朝枝*, 徐鼎, & 王楚涵. (2023). 文化氛围：文化和旅游融合测度的核心概念探索. 旅游论坛. 16(05), 14-20. https://doi.org/10.15962/j.cnki.tourismforum.202305052

[10] Li, G., & Xu, D.* (2023).Learning by Doing: Educational Tourism at Mount Danxiashan. Tourism Case. 1-9. https://doi.org/10.1079/tourism.2020.0043

[9]Xu, D.*, Murphy, L., & Chen, T. (2023). Tourist scams: cues and processes in decision-making. Asia Pacific Journal of Tourism Research, 27(12), 1247-1263. https://doi.org/10.1080/10941665.2023.2174037

[8]Xu, D.*, Murphy, L., Chen, T., & Pearce, P. L. (2022). Differentiating Tourist Scam Cases: Towards a Taxonomy of Deceptive Schemes. Journal of Hospitality and Tourism Management,50, 159-167. https://doi.org/10.1016/j.jhtm.2022.01.011

[7] He, J., Xu, D.*, & Chen, T. (2022). Travel vlogging practice and its impacts on tourist experiences. Current Issues in Tourism,25(15), 2518-2533.https://doi.org/10.1080/13683500.2021.1971166

[6]Xu, D.*, Chen, T., Pearce, J., Mohammadi, Z., & Pearce, P. L. (2021). Reaching audiences through travel vlogs: the perspective of involvement. Tourism Management, 86, 1-15. https://doi.org/10.1016/j.tourman.2021.104326

[5] Xu, D., Pearce, P. L.*, & Chen, T. (2021). Deconstructing tourist scams: A social-practice-theory perspective. Tourism Management, 82, 1-16. https://doi.org/10.1016/j.tourman.2020.104186

[4] Xu, D., Cong, L.*, & Wall, G.* (2020). Visitors’ spatio-temporal behavior at a zoo in China. Asia Pacific Journal of Tourism Research, 25(9), 931-947. https://doi.org/10.1080/10941665.2020.1802311

[3] Xu, D., Cong, L.*, & Wall, G.* (2019). Tourists’ spatio-temporal behaviour and concerns in park tourism: Giant Panda National Park, Sichuan, China. Asia Pacific Journal of Tourism Research, 24(9), 924-943. https://doi.org/10.1080/10941665.2019.1653336

[2] 徐鼎, & 谢和生*. (2017). 南非林业发展及启示与两国林业合作展望. 世界林业研究, 30(04), 73-78. https://doi.org/10.13348/j.cnki.sjlyyj.2017.04.005

[1] 徐鼎, & 王忠君*. (2017). 基于SBE法的岭南四大名园景观美学评价. 中国城市林业, 15(01), 20-24. https://doi.org/10.3969/j.issn.1672-4925.2017.01.005

书章

[3] Li, G., & Xu, D. (2024). Learning by Doing: Educational Tourism at Mount Danxiashan. In T. Abdullah & R. Polus (Eds.), Tourism Case Studies Asia-Pacific Region. CABI. https://doi.org/10.1079/9781800628687.0000

[2] Xu, D., & Murphy, L. (2022). Tourist scams. In D. Buhalis (Eds.),Encyclopaedia of Tourism Marketing and Management.Edward Elgar Publishing. https://doi.org/10.4337/9781800377486.tourist.scam

[1] Li, J., & Xu, D. (2020). New edges from China: Emerging tourism markets driven by young Chinese. In P. L. Pearce & A. Correia (Eds.), Tourism's New Markets: Drivers, details and directions. Goodfellow. https://doi.org/10.23912/9781911635628-4294

学术奖励

2024年旅游研究前沿年度论坛最佳会议论文

2024年旅游科学年会最佳会议论文

2023年负责任旅游与接待业国际大会（ICRTH）最佳论文奖

2022年詹姆斯库克大学Cum Laude优秀博士毕业生

2021年酒店与旅游管理期刊（Journal of Hospitality and Tourism Management）年度最佳博士生论文奖

2021年澳大利亚和新西兰旅游与酒店教育学会（CAUTHE）年会最佳博士生论文奖

2019年詹姆斯库克大学全额奖学金